Start Off the Year with Valuable Insights
 2020 Travel and Marketing Outlook
Now Available
Were you unable to attend the 2019 Marketing Outlook Forum and hear the 2020 Outlook on industry hot topics?

Well, we have good news for you!
The 2020 Travel and Marketing Outlook is now available for purchase.
Grab this great resource of information - quickly and easily - and at a price that won't break the budget!

2020 Travel and Marketing Outlook
US$179 for Members** / US$279 for Non-Members
**If you are a current TTRA member, please be sure to log in before making your purchase so you receive your member discount.

To purchase, simply click the button below and complete the order process.  
By the next business day, you will receive a link to the 2020 Outlook.
Purchase 2020 Outlook for Travel and Tourism
The 2019 Marketing Outlook Forum provided a powerful combination of compelling speakers and networking opportunities. Purchase the 2019 Outlook for Travel and Tourism and receive:
  1. THE 2020 TRAVEL AND MARKETING OUTLOOK: NEW REPORT summarizing the key findings shared at the 2019 Marketing Outlook Forum.
  2. FORUM PRESENTATIONS: A compilation of presentations and videos from the 2019 Marketing Outlook Forum (where available).
  3. INDUSTRY WHITE PAPERS*: Another great benefit is access to the Tourism Industry White Papers.
2020 Travel and Marketing Outlook:

A summary of the key findings shared at the 2019 Marketing Outlook Forum.
List of Presentations:

Economic Outlook: Expectations and Risks for the Economy and Travel
Adam Sacks, Tourism Economics

Consumer Outlook: 5 Future Facts: Five Dynamics Shaping the Aspirational Mindset of Tomorrow
J. Walker Smith, Kantar

Ask the Experts!
Adam Sacks, Tourism Economics
J. Walker Smith, Kantar

Executive Roundtable:
Chris Davidson, MMGY Travel Intelligence
Darren Dunn, Entrada Insights
Jessie States, Meeting Professionals International

Sector Forecasts and Updates:
Cindy Estis Green, Kalibri Labs, LLC 
Jerry Henry, H2R Market Research 
Jeanne Liu, Longwoods International 
Mark Brown, US Department of Commerce

Outlook from a Hotel Marketing Perspective:
Cindy Buxbaum, BrandMiners 
Katie Doherty, Holiday Inn Gaithersburg 
Addie Kahrs, Marriott International 
Chris Klauda, STR 

The Outlook for Privacy Compliance:
Cree Lawson, Arrivalist
From Left to Right: Berkeley Young (Young Strategies), Olivier Henry-Biabaud (TCI Research), and Suzanne Cook (Suzanne Cook Consulting) present the 2020 Travel and Marketing Outlook at the 2019 MOF in Bethesda, MD.
List of Presentations (con't):

​​​​​​​Market Forecasts and Updates:
Matthew Spence, US Department of Commerce
Thomas Roth, Community Marketing & Insights
Carylann Assante, Student and Youth Travel Association 
Cheryl Hargrove, Georgia Department of Economic Development 

Culinary Tourism: Eat, Drink, and Put It on Instagram!:
Chris Cavanaugh, Magellan Strategy Group
Diana Kelterborn, Visit Loudoun 
Robin McClain, Destination DC 

Overcoming Destination Obstacles to Meet Our Marketing Goals:

Donna Carpenter, Cabarrus County Convention & Visitors Bureau 
Emily Cassell, Arlington Convention and Visitors Service 
Rick Hoeninghausen, Yellowstone National Park Lodges 

What’s the Right Mix for You:
Anna Blount, Longwoods International 
Matt Clement, Arrivalist 
Brandon Meyers, ADARA, Inc. 
Kerry Pearce, UberMedia 

Women in Travel – The Future is Awesome!:
Liz Bittner, Travel South USA 
Camila Clark, Brand USA 
Julie Gilbert, Destination Niagara USA 
Laurie Rowe, Laurie Rowe Communications, LLC 

MOF Sentiment Index
Olivier Henry-Biabaud, TCI Research

MOF Wrap Up
Suzanne Cook, President, Suzanne Cook Consulting, LLC
Olivier Henry-Biabaud, CEO, TCI Research
Berkeley Young, President, Young Strategies, Inc.
List of Industry White Papers:

ARDA International Foundation (AIF) 

International Association of Amusement Parks and Attractions (IAAPA)

National Restaurant Association

National Tour Association 

Sports and Leisure Research Group 

University of Utah, College of Health, Outdoor Recreation, Education, & Tourism Lab 
Don't Miss Out Next Year!
Save the Date for the 2020 Marketing Outlook Forum...
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